- Microfield Group is the first company to deploy market-disruptive energy automation technology in the demand response marketplace. Utilizing an industry-leading intellectual property portfolio, the Company's EnergyConnect platform and technology enables large consumers of energy such as buildings, campuses and factories to exploit unprecedented revenue opportunities in the wholesale market for electricity. EnergyConnect products transform passive consumers of energy into active producers and participants to deliver the cleanest, most efficient and lowest cost supply of electric energy available.
- Microfield's senior management team has identified an initial $12 billion sector of the $300 billion market for electricity in the United States. This virtually untapped target market, consisting of large commercial, industrial and governmental energy consumers, is located within 20 of the nation's largest metropolitan centers.
- EnergyConnect's real time auto-response technology allows demand response participants to capitalize on hourly price fluctuations and daily commitments in the electricity supply, as well as emergency response services to improve grid economics and maintain grid reliability. In addition to these previously unavailable revenue streams, EnergyConnect's industry leading technology allows the company to meet the unique needs of each participant, resulting in a significantly larger target market with ample opportunities for growth. Microfield is headquartered in Portland, Oregon, and its common stock is traded on the OTC Bulletin Board under the symbol MICG.